It’s no secret that every aspirational surf brand and retailer is trying to reach the youth demographic. Today’s 13 to 25-year-olds are the ones shaping future trends, and they will be the leaders who step in to create the future of the surf community and run the businesses that drive it forward.
Our long history in media began at its very roots because of our community’s need for tools and education to progress. That purpose continues to be what drives us forward. This year’s partnership with Label Networks is meant to be a timely and relevant way for businesses within our space to plug into best practices, retail trends, and consumer habits of those who live, breathe and aspire to be a part of the surf & beach culture.
This report is the first of four that will be available in quarterly downloads this year, making it easier to digest key takeaways and apply it to your business. To kick it off, we are honing in on untapped existing opportunities within the youth market.
Be sure to purchase the STATE OF SURF Q1 report along with an event ticket to join TRANSWORLD BUSINESS and Group Y on Tuesday, June 20 from 2-5pm at Holiday in Costa Mesa as we celebrate the launch of our first STATE OF SURF report for 2017. Featuring panel discussions, case studies, and a keynote presentation from Iva Pawling of Richer Poorer, the event will dive into the state of the industry and the future of surf.
New Purchasing Options:
The Transworld Business STATE OF SURF report is a data-driven, insightful look into the surf industry, that can be used to gain a better understanding of what's driving growth and...
The 2016 State Of Skate is a comprehensive look at the skateboarding industry and its audience, produced by TransWorld Business in partnership with the International Association of Skateboarding Companies (IASC)...
BONUS: Download the STATE of Surf 2016 and receive the STATE of Surf 2015, a $99.99 value. The Transworld Business STATE OF SURF report is a data-driven, insightful look into the...